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Search results for “Her Space”
RTB can deliver provided it is backed by astute planning
09/30/2015
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11:24:50 AM
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A major component of real-time bidding or RTB is to act on several layers of data. Ctrip and Zamplus provide an insight on how to plan for such digital marketing campaigns.
Camper and RV roadtrips gaining popularity in China
07/09/2015
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5:09:36 PM
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Roughly 61 percent of 3.6 billion trips made by Chinese tourists last year have been self-drive trips as more Chinese are touring with RVs.
Some lessons learned from user testing hotel websites
04/18/2015
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3:29:39 PM
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To highlight how user-testing can be useful in finding opportunities to improve, three of the most popular sites in hospitality were submitted for a Peek User Testing program.
Behind the boom of new hotel brands from major chains
04/14/2015
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9:21:55 AM
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Want to stay at a Hyatt? Take your pick. There’s Hyatt Regency, Park Hyatt, Grand Hyatt, Hyatt House, Hyatt Place and, coming soon, Hyatt Centric.
Ctrip asserts supremacy with its performance, gears up for deeper penetration
08/06/2014
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5:53:20 PM
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Chinese OTA Ctrip is building the accelerated growth momentum shown by the strong results in the recent quarters. And going forward, it is targeting even a bigger slice of the total pie.
Meeting Rooms Past the Gates
06/04/2014
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11:17:03 AM
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As travel budgets shrink and companies scrutinize productivity, business travelers may discover that the next meeting destination is not a plush resort or downtown hotel, but an airport.
Kayak IPOs today at $1 billion valuation, analysts make predictions about future
07/22/2012
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9:53:50 AM
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Kayak is finally floating its initial public offering (IPO) today, but some analysts think it faces rough waters ahead.
30 content marketing tips for independent hotels and hotel groups
04/06/2011
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9:43:23 AM
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This is a guest article by Aubrae Wagner, content strategist with EnVeritas Group, a global content marketing firm that creates, manages, markets and distributes content for Fortune 500 companies.
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